Studying purchase decision making within the family
- Author(s)
- Erich Kirchler
- Organisation(s)
- Department of Occupational, Economic and Social Psychology
- Publication date
- 1985
- Austrian Fields of Science 2012
- 501002 Applied psychology
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/studying-purchase-decision-making-within-the-family(5232d5a7-b239-4abf-a834-90cda65d661c).html