Price-quality illusion

Author(s)
Erich Kirchler, Jennifer Stark
Organisation(s)
Department of Occupational, Economic and Social Psychology
Pages
336-338
No. of pages
3
Publication date
2015
Peer reviewed
Yes
Austrian Fields of Science 2012
501029 Economic psychology
Portal url
https://ucrisportal.univie.ac.at/en/publications/16af90fd-ee95-40a7-aba9-dcc68a91c3e6